Pantone brief- Work experience: Picking your hometown and hometown primary research-28.09.23
- Redesign your hometown
- Areas of your hometown
- think about hometown
- secondary research on your hometown
- about the transport in your hometown
- Take pictures on my camera from my own hometown and then edit and later on change the color scheme. of the pictures to liven up the streets of Hendon.
- think about the local area you live in not just your house, but also the shops in your local area.
- Take my own photos of my local area for my primary research, shops my flat and the area within it, etc.
Mind map which area is Hometown to me:
Incase you cant read what I wrote in my mind map I put it easier to see down below:
My Hometown is for Hendon in London in the Borough of Barnet. West Hendon is a district of Hendon in North London, in the London Borough of Barnet.
I think they could be more covered areas in my area because it rainy daily in the area where i live and there is a local Hendon park 2 minuets from where I live and i know for a fact that their are no covered areas in that park apart from the café, which is more near Brent street, not Brent cross, which would be a 10-15 minute walk from where I live.
There is also a local Tesco my dad goes grocery shopping every week, which is easy to get to and local.
For me, i grew up and have lived my whole life and still live in Hendon, in Clive Lodge, shirhall lane.
The colours of the Hendon area buildings is kind, of bland and all the same boring house colours that can definitely be improved on because some buildings in my area are quite old but some houses are painted modern and look fresh ,while others don't match that esthetic and look like worn out colours which don't look appealing and could be improved on . The roads are old and loosing colour , but that can easily be fixed with a bit of paint and colour to liven up the roads on the streets a bit more.
I would like to attempt to change my hometown's current colour scheme, logo/slogan because it is currently too boring and basic like any other one you would see in any other borough of London, and that needs to change. I would also like to change the ways to fix the current transport ways of getting by in Hendon to either remove or add more buses or limit the number of tubes in Hendon etc.
I live in a nice community area where lots of Jewish people are and other cultures as well. I see lots of locals daily where i live if you walk a few minutes and also I live in an area where it can become very loud outside due to a lot of traffic around the roundabout area outside where i live.
Luckily and convenient for me, i have lots of methods of transport near where I live, such as many buses and i live 5 minutes away from Brent cross tube station.
In my opinion, Clive lodge where live is an area near a river called Brent, so it can be very frustrating because the flats can get mice infestations easily and also attract lots of unwanted bugs in the flat. I think that the Clive Lodge management can do a better job in reducing the risk of external beings getting into the flats.
I live near many primary schools and also secondary schools in the Hendon area which is something good about the area I live in and also i went to primary school in Hendon because it was local and easy to get to and i was able to not take any sort of electric transport, i used to walk everyday primary school.
Hometown work experience research planning:
HENDON
I live very near to Brent cross shopping centre, a popular shopping centre in my area.
My hometown in Hendon is usually very busy as their is a lot of road outside Clive lodge and its where people go to walk or drive to Brent Cross so you can imagine that it can get very lively there sometimes and especially recently, in the past 1 or so due to building works occurring every day on the block of flats i live in to create a forth floor of more flats, to bring in more residents in the area when the building works on the flats are complete, but it will still be a while , as its a long process to create a whole new level of flats, on top of already existing ones. That's why its always loud there, due to construction work noises happening every day for construction works.
The slogan for my hometown is probably just Hendon, so I would like to change it to something more interesting, but not too complicated at he same time, that appeals to the borough of Hendon.
Research Hendon's current colour scheme:
The general color scheme on the houses and flats in my area is mostly dull browns and worn-out greens with many trees, which is at least some good greenery for the environment in Hendon. The roads in my opinion need repainting because they look old, tedious, and dry. It would be expensive to repaint all the houses in Hendon as it is a large area. The current color scheme for shops and local business buildings in Hendon is white, but also some gray, tan, brown, blue, and red colors.
What is Hendon's current transport:
London is a city with an absolutely fantastic public transport network, but the variety of choices can be a bit overwhelming for the first-time visitor. The London Underground (The Tube) The main source of public transport in London revolves around the Underground (or the Tube as it is known to Londoners). This extensive network of 12 lines can get you to most places in the center of the city quickly.
Things I would like to do to change Hendon's tube transport to improve it: significant journey time savings and improved interchange opportunities Better access to jobs, services, and open spaces An attractive and accessible alternative to driving, to help relieve road congestion and improve air quality support for the delivery of new homes and local regeneration.
Hendon doesn't need more ways of transportation it already has many ways to get by, but there still are lots of ways to improve the transportation services in Hendon, such as creating more tube lines so that the existing ones don't get overpacked every day, to reduce being squished on a bus or train. Hendon could also Improve the accessibility and convenience of walking and cycle routes. The buses could be more time efficient, which would help out the members of the Hendon community and everyone in general.
The Mayor’s Transport Strategy aims to reduce reliance on car use and grow sustainable travel to improve quality of life, aiming for 80 percent of journeys to be made by walking, cycling or public transport. TfL’s investment in delivering healthy streets contributes to this by creating streets where people choose to travel actively, connecting communities, improving air quality and reducing road danger and noise.
Hendon can create a new outer London town center that will reduce journeys into Central London during periods of peak travel demand. A mixed-use development that creates opportunities for short local trips and linked trips, especially by non-car modes of travel. New and improved public transport services that provide additional capacity, new links between areas, and an overall higher standard of service. Integration facilitates access by public transport to the area. Improved accessibility and convenience to walking and cycle routes to make journeys easier and more attractive. Limited new parking associated with development to discourage the use of the car for nonessential journeys, in my hometown area.
New growth should be focused on town centers and areas where transport improvements are planned. Work has already commenced on a new railway station at Brent Cross West to facilitate significant housing growth and commercial development.
At a regional scale, the delivery of Crossrail 2 to New Southgate and the West London Orbital to Brent
Cross West, Hendon and Cricklewood, remain key opportunities for unlocking growth and reducing
congestion. Yet the housing and transport challenges for the borough, given the scale of expected
growth, are more significant than these projects alone. Barnet has begun building a new Thameslink
station at Brent Cross West has been working with TfL to expand capacity at Colindale Underground
Station, and has sought to secure improvements to accessibility and interchange more broadly; but
further transport projects and opportunities for connectivity improvements need to be clarified,
including the need to address increasing constraints around the capacity of radial transport routes.
Hendon's current Logo/slogan:
Primary research -Lots of pictures of my hometown that I took myself:
I took lots of pictures of many houses around the Barnet borough area, specifically the houses design and colour schemes to have many to look back to for interoperation when i get to redesigning the colour scheme of houses in my hometown as , my own brand new reinvention of , my home town hopefully in a way to help improve and , make Hendon a better place design-wise, and transport etc. My aim is to make a change and hopefully impact my hometown in the best way possible to make it a really nice, safe and friendly place to live in, with new and refreshing touches to my hometowns colour palette/colour scheme on the houses and to make a positive impact in general, on my hometown as a whole in many aspects.
I also took many photos of signs, houses and flats around my area, showing how they vary between old and new updated signs designs and buildings in my hometown and the photos i took below are part of my primary research give me ideas on how i can improve these elements of my hometown and make them all up to date, modern and affective, so the public would be more engaged in what they are living in, experiencing and seeing daily (or even people who pass by the area randomly visiting), rather then not caring and ignoring the surrounds they live in. For example, the signs on the streets are usually ignored because they are not bold enough for people to look at or even acknowledge existing because they are too boring and hidden or worn out to see on the streets or even on the roads. These signs and indications of where to go if you are unsure or lost could be important to help people with directions or navigation so its essential to have them, clear and easy to spot, if they again are lost or don't have time to look at their phone, having these signs there in the streets can be handy and useful to many people.
I took pictures of the outside area of the flat i live in and i also took some pictures of the building works on the flats exterior building design, while its under construction works to make more flats on top of the already existing ones. I took pictures of the main areas/locations i go to a lot since their very local and easy to get to for me. Those main locations are Brent Cross, Tesco petrol station, Hendon, and Brent street. The building's color schemes in the Hendon and Shirhall area are a mix of old, modern, and used colour schemes, which is confusing and not consistent in the way the buildings look from the outside and possibly the inside. (but the outside design of the houses in my hometown is what i need to concentrate on for now!)
In Hendon, there are streets called Shirhall Lane (which is where i live), Shirhall Close or Shirhall Gardens etc. That's the main location street area i go to every day, in my hometown where i took many photos from for this work experience project as 1 half of my primary research(the other half is a survey). They are local streets near me in walking distance around 5 minutes or less away from where i live in Clive Lodge, that are key parts of my hometown to me and which matter a lot to me as I've lived their for my whole life so far, so, of course, i would be interested in how it develops/evolves in Hendon especially as that's a location that's always going to interest me and stay close to my heart forever.
I took pictures of logos from the Hendon area on bins and signs around the streets symbolising the borough of Brent logo that seems to be the most prominent logo in my hometown, and i want to change that and make it more interesting and bold and change it up a bit, but I'm not sure yet exactly how I'm, going to go about doing that i am still thinking about ideas. Lastly, i also took a few more pictures of other places in the borough of Brent area (not just my local area) to do additional research on my hometown of Hendon and analyse other places in the borough of Brent in London to explore more and compare the similarities and differences of the same things to make it fair research using things such as the houses colour schemes, areas of transport (which is similar to Hendon), street signs, others slogans and finally logo designs (logo designs in the borough of Brent and Hendon tend to be the same everywhere, just the classic, boring, unoriginal, lackluster and underwhelming borough of Barnet logo, being nothing special and i want to change that and give each borough in London a simple but unique design for their logo to represent each borough in a more meaningful way, rather than the manufactured logo they use all around my hometown and London in general).
These houses' colour schemes are nice and colorful, but that if not the case with most houses in Hendon, these are examples of more modern houses in my area, but not many are like this sadly:
My old primary school building:
More houses in my area in Hendon:
Borough of Brent logo on a few bins in my local area I took of:
The roads could be newer and repainted with bright and noticeable color schemes and also the cracks in the middle of the road should be repaired:
Pictures from my local hometown area:
Some signs on the streets that could be improved in my area:
Below is very unappealing colors on an outdated colour scheme on a building that is dirty (i want to avoid an ugly colour scheme like this):
More local signs on the streets in my hometown area and close of building colors to help with ideas on changing the color scheme of houses in my hometown:
Close-up of a flat color scheme which is just basic bricks with primary and fundamental colors, which i can change the colour scheme of:
Hendon's history and the borough of Brent brief summary with old pictures (from the internet) from my hometown- secondary research:
With a wave of “new urban left” inner London Labour authorities emerging in the early 1980s, the next obvious evolution of the logo appeared: the tagline.
History of the borough of Brent logos:
Brent has only recently dropped the coat of arms in favor of themselves or the public it's not clear but, long live boldness. Developed by the Council’s in-house design team for a bargain £2,000 (5), the Council Tax payers of Brent can have no complaint on cost grounds. Residents of Haringey found their Council’s decision to spend £86,000 on a new logo rather more controversial. The logo, as well as the resultant furor, could have been borrowed from the London 2012 Olympics. The Evening Standard found Tottenham Hale resident Martin Bell claiming that “it’s disgusting for the council to waste money on branding at a time when it’s cutting vital services for vulnerable people” adding that “the logo looks like it was made by a child with a marker pen.”
While there is a serious point around how Councils engage with their communities and how they build a sense of local identity, all this is a bit trivial compared with the issues that hard-working local government officials and elected representatives must contend with on a daily basis. The “lost logos of the London Boroughs” therefore remains a bit of fun and stands as an indirect tribute to all those who have served the London Boroughs over the past fifty-plus years.
Former Barnet, Hendon and Edgware, FFBGG District badges | Barnet Scouts:
This is a logo that really inspires me and possibly want my logo to look like this for Hendons logo or slogan:
Hendon's and the borough of Barnet's history brief summary with old pictures (from the internet) from my hometown- secondary research+ Barnet Growth Strategy 2020 – 2030:
Barnet is one of London’s biggest boroughs, home to a diverse population of almost 400,000 people.
The number of residents has increased by over 27,000 in the past five years, among the fastest rates
of growth in the capital. By 2030, the population is projected to increase to 450,000. The borough has
adapted well to growth and the council is doing its part to maintain the flow of new housing.
In places like Brent Cross, Colindale, and West Hendon, the council is leading complex, long-term
regeneration programs to deliver significant new housing. Regeneration of our estates is improving
the quality of homes and creating places for residents that integrate better with surrounding areas.
West-This area is characterised by an increasingly urban feel that will be supported by improved public
transport. It will provide the majority of Barnet’s growth opportunities; representing nearly 2/3 of
planned housing delivery. The A5 road corridor, in particular, is a key connection linking the growth
areas of Edgware, Burnt Oak/Colindale, West Hendon, Brent Cross, and Cricklewood. The placemaking role will be critical, including the provision of necessary infrastructure to support growth. The
area is also home to many key destinations including Brent Cross Shopping Centre, Middlesex
University, and the RAF Museum; growth plans will support further investment in these destinations
and more broadly encourage investment in leisure provision across this part of the borough.
Growth supports our Corporate Plan objectives by delivering new funding and infrastructure. In the
past five years, Barnet received almost £90m in development contributions, enabling the council to
further enhance the borough and support residents to live happy, healthy, and independent lives.
Improvements to infrastructure are being delivered. For example, developments in Mill Hill and
Colindale has contributed over £70m of investment towards the cost of four new schools, a new
Youth Zone, transformation of the Silk Stream and other parks in Colindale, alongside public transport
enhancements.
The council’s planned approach to growth provides the opportunity to focus on most additional homes
in town centers and main road corridors. These are places where development can not only be
accommodated more sustainably but where it will bring greater benefit to communities by helping
the council to strengthen the local economy. Focusing development in this way will help protect
Barnet’s Green Belt and the suburban character of our residential streets, while also diversifying the
role of town centers as hubs for a wide range of local community needs.
The Growth Strategy will help to make the borough a great place to live and visit, as well as the best
place to run a small business in London. Opportunities from growth and development will be
maximized so that all residents and communities can benefit. We will enable people to live happy,
healthy lives by offering them the range of homes, parks, schools, and other facilities that they need,
while also protecting and enhancing the borough for generations to come. source said by Councillor Daniel Thomas
Leader of the Council.
A connected borough Enables new and enhanced public transport connections to work with partners to improve orbital connectivity and interchange between rail lines, reducing congestion on roads and rail and improving accessibility. Deliver healthier design to support all forms of travel responding to demographic and cultural changes to enhance travel choices, promote active travel, and improve safety. Deliver a cleaner, greener, and more pleasant borough to reduce congestion and improve air quality, by encouraging the use of more sustainable forms of transport and supporting the transition to autonomous vehicles, electric vehicles, and other technologies as they emerge. Implement state-of-the-art digital infrastructure By working with public and private sector partners to incorporate this into regeneration schemes, council assets, and where local employers need it, such as across our town centers.
Around the rest of the borough, opportunities to build on Barnet’s existing character and improve the quality of our open spaces will see the delivery of new local and regional leisure and recreation destinations. Barnet’s Green Belt will contribute to the creation of a regional park that celebrates a greener, healthier, and wilder Barnet.
Hendon history: https://familypedia.fandom.com/wiki/Hendon
Hendon is a London suburb in the Borough of Barnet, 7 miles (11 km) northwest of Charing Cross. Hendon was an ancient parish in the county of Middlesex and has been part of Greater London since 1965. Hendon had a population of 52,972 in 2011 and includes the Hendon, Hendon West and Colindale wards. The underground (Northern line) arrived at Golders Green to the south in 1907, the line being extended to Hendon Central, Colindale and Edgware in 1923/24. Hendon's industry was mostly centred on manufacturing, and included motor and aviation works, and developed from the 1880s. In 1931 the civil parish of Edgware was abolished and its area was added to the great civil parish of Hendon. Hendon became an urban district in 1894. In 1932 the urban district became the Municipal Borough of Hendon. The municipal borough was abolished in 1965 and the area became part of the London Borough of Barnet.Hendon’s main claim to fame is in the early days of flying and Hendon Aerodrome is now the RAF Museum. The area is closely associated with pioneer aviator Claude Grahame-White. Another part of the Aerodrome site is the Hendon Police College, the training centre for the Metropolitan Police. The Metropolitan Police Book of Remembrance is displayed in the entrance of Simpson Hall at the centre. There is also a memorial garden. It is a former borough and ancient parish. The name means the high place or down, and Hendon's motto is Endeavour. The Burroughs is a civic centre for the London Borough of Barnet, and also the site of Middlesex University Business School. The River Brent runs through Hendon. On 30 Nov 2009 the Environment Agency warned residents of flooding along River Brent from Hendon to Brentford, after a day of notably heavy rain.
Hendon Central is a busy area around a major road junction contains parades of shops and Hendon Central tube station. Secondary schools in the area include Hendon School and St Mary's and St John's CE School. Brampton College is a private sixth-form college located in the area. Hendon is also home to Middlesex University. 
Demography and religion: According to the 2011 census in Hendon ward, 64% of the population was white, with White British the largest group at 39%, followed by 23% Other White. 7% was Indian, 6% Black African, 5% Other Asian, and 4% Chinese. Religiously, 32% were Christian and 31% Jewish.
Brent Street area: There is a small collection of 18th-century houses along Shirehall Lane, two with fire plaques. Penfold House in Brent Street (not far from the site of The Load of Hay) is said to have been built in 1713. It is believed it had been a lodge for drovers bringing cattle up to London, and it was known as Albert Cottage until 1923.
Brent Street was part of a northern route out of London, and at the Quadrant a seven-mile stone – the last piece of physical evidence for the road – is set into a wall. Much of the original small hamlet in Brent Street, which had been there since at least 1613, burned down in a fire in 1861. Brent Street had a parish pump, which was in disrepair in 1818 owing to the numerous thirsty travelers using the road, and from 1796 there was a cage for criminals (removed in 1883), which stood at the junction of Brent Street and Bell Lane and is now commemorated by a blue plaque outside the public lavatory. By the 1850s there were at least 13 shops in Brent Street.
During the 20th century, a number of small factories were established in the area. The largest was Tilley Lamps Ltd (1915 to 1961), which employed around 300 people and manufactured pressure paraffin lamps (rather charmingly called Aladdin lamps in the 1930s). In December 1969, planning permission was granted for the development of a new shopping precinct on Brent Street to be called Sentinel Square, at a cost of £1.5 million, and within a year the old Rose and Crown pub, the Classic Cinema (once called the Gala), and a number of shops had been replaced with a collection of modernist shops and a Tesco supermarket. The Odeon at the Quadrant was opened in 1939 at what had been Cook's Corner in Parson Street. It was pulled down in 1979 and the site was redeveloped for housing.
A little further down the road is a small gothic complex called the Alma White Centre. In 1893 the Rev W.H. Seddon, Hon Secretary of the Church Army, purchased Fosters, in Brent Street, with the intention of building "a Rescue Home (for fallen women), with a Chapel attached". The site became St Saviour's Homes in 1897, caring for "feeble-minded" women. In 1926 it was taken over by the Pillar of Fire Society as a bible college, school and chapel. This site has now been redeveloped as 'The Pillar' boutique hotel and function suites.
Transport: Hendon is served by Hendon Central Tube Station [8] on the Edgware Branch of the Northern line (Zone 3/4 on the London Underground network) and by Hendon railway station on the National Rail First Capital Connect line (still referred to many as the Thameslink line and also the Bedpan Line (BEDford to St. PANcras)), as well as by numerous bus routes. Buses come and go from Brent Cross Shopping Centre, London's West End and the new Wembley National Stadium. Buses run as far south as Central London and as far north as Watford Junction.
Numerous minicab companies operate within Hendon. The main routes that pass through Hendon are the A1 (Great North Road) A41 (North Western Avenue) also at various stretches called Hendon Way and Watford Way, and this intersects with the A406 (North Circular Road) at a junction called the Brent Cross flyover, also a known as a traffic blackspot.
Further north is the site of Hendon Aerodrome in an area of Hendon now known as Colindale, famous for the first airmail delivery; the first parachute descent from a powered aircraft; the first night flights; and, from RAF Hendon during World War II the RAF provided the first aerial defence of a city. It is believed that the first casualty in the Battle of Britain was an RAF Hurricane pilot from Hendon. It closed to flying in 1968 and is now the site of the RAF Museum, as well as the housing developments at Grahame Park and Beaufort Park.
More images from the history of my hometown:
Brent Cross Shopping Centre, 1993
Nigel Shafran’s 1993 photograph at Brent Cross captures the edginess and pathos beloved of the era’s style magazines. Thirty years on, the images from that time feel like quite tender period pieces. This picture, taken in the multi-story car park of Brent Cross shopping center in north London in 1993, is characteristic of Shafran’s quiet irony and pathos. Young men pushing snakes of shopping trolleys became part of the post-industrial landscape around this time, the lowest rung of supermarket employment. The ill-fitting brown coat and orange gloves seem of a piece with the brutal concrete and car park signage; it is a landscape designed to contrast with the neon come-ons of the shops below and their ever-faster fashion.
Old picture Hendon town hall
Golders Green Road, 1985
T-shirty, London Underground, 1991
Old pictures from Google of where i live in Hendon:
Transportation-Tube and bus are the main convenient ways to travel in Hendon without walking:
Map of the London Borough of Barnet: (my hometown borough)
Primary research -survey:
i am going to screenshot more of the graphs results below, when i have a few more results from the survey, and when more people have responded and its been sent to a few more people, either from people in the collage who live in Hendon or family and friends, to fill in to give me feedback on my hometown, so i can use that data to input into the final products of my pantone brief. I created 6 questions for people to fill in and write an answer based on their mixed experiences of living in Hendon and the area in general and how it can be impacted for the better of the community as a whole.
Here are some responses i have to my survey so far, which is three responses and i hope that i get at least 4 more responses and also that my servery reaches more people, so i can have lots of feedback to have for my primary research on the area of my hometown, which is Hendon.
Planning:05.10.23/12.10.23/19.10.23
I used the links below to make mood boards for my planning stage of the Pantone brief project:
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Moodboards of new colour schemes:
For my redesign of my hometown slogan, i thought i could recreate this but in my own way with a different slogan to their one:
When i start experimenting, i plan to possibly take this image, and trace it in Illustrator, as it won't be the main part of my slogan, its just a nice background, to match my hometown's modern to classic feel and history in the Hendon borough. When i create all my finish designs i want to input this idea of two old and new birds somewhere ino my final designs. The colorful bird represents the new exciting and diverse changes i want to input into Hendon, and the blackbird represents the old and historic parts of Hendon that i want to still include in parts o my designs because i think that its important to have a change, and remodel things fresh and new, but its also important to remember the history behind what we have today from all the historic elements of Hendon that led up to the Hendon community and infrastructure and transport we have now, its important, to celebrate and represent not let our history as a community be forgotten but remembered and appreciated ton what it has led as to now, new m, modern buildings and some that have been their from the start. We should live in the past and only stick to one way of living, but instead, we should embrace our history and love our evolving modern values aswell, and i want people to see that when they look at my logo for the hendon community.
Above are some pictures of an old banner for the Hendon Community Partnership Board and one for Barnet but i really like the way its laid out and i might use parts of it in my own way in my final logo design:
Sketches of the new logo:
There wasn't an official Hendon logo or slogan, only ones for the borough of Brent, so i decided to create my own original ones for my hometowns community.
modern shuttle tram bus :
City Hall hopes the buses - along with the expanded Ulez - will improve Londoners’ health.
Below is some images i took of some zero-emissions buses in the area of Kingsbury, i also have previously seen some of those in Hendon but it went passed so fast that i didn't get the chance to take a photo of it in the London area.
Another idea I had for new transport was to make more electrical charging ports for electric cars to encourage the Hendon area to switch from petrol and diesel-run cars to all-electric cars. I noticed that there are not many electric cars in Hendon like Teslas etc., unlike in America where there are many everywhere, especially in LA.
There are a few in my area, for example, one in Hendon Way (shown above), but there needs to be more in petrol stations next to the diesel ones to show that they both matter equally and are normal to use and electric charging points are crucial in the development of the transport in Hendon to encourage the gradual switch from diesel to electric cars as soon as possible for a better and more sustainable future in Hendon, then all around the borough of Brent and more! It might be expensive at first to buy electric cars but if you think about the long-term multiplier effect of switching from diesel to electric cars it can really help.
While diesel cars are less expensive to buy upfront and have better torque, low running costs, less maintenance and better fuel economy make electric cars a smart purchase. With a network of charger stations that’s expanding every day, an electric car is increasingly looking like a more sensible purchase when compared to traditional combustion-engine transport. Electric vehicles do not produce exhaust emissions. Transitioning to an electric vehicle is therefore a good was way of reducing your carbon footprint and improving air quality.
London is the city leading the charge on electric vehicle adoption, with EVs representing almost 25% of new and used car sales. It also paves the way with 8,600 public charging points, according to research from Motorway. However, when it comes to charging availability, London ranks at 15, with the ratio of chargers to people standing at 1 to 1,672. This needs to change, there must be more charging stations for electric cars in Hendon and have an equal ratio of charging stations like they do for diesel or petrol cars to their fuelling stations.
A new extra idea i had of changing the transport in my area is the 324 buses. Firstly from my and other's experiences, there is a common problem of reliability and congestion issues on all the 324s in my area and in general.
There is only one simple route for the 324 to follow, which is Towards Brent Cross, Tesco. From: Centennial Park To: Tesco Brent Cross. Then the 324 needs to Switch the route direction and do the same thing all over again all day. There should be more 324s available and come should come more regularly, possibly every 10 minutes, rather than every 20-25 minutes, so the bus can be more reliable and efficient for the public to use. There should be double-decker buses, not just single-decked buses because the 324 from my experience gets packed quickly due to low space capacity, so it gets easily congested and packed. It's not just me who thinks this, I asked a regular 324 taker, like myself about their thoughts on the 324. They said that its unreliable, and efficient since there's only one small single-decked bus that's not packed and they also said that because it's constantly so full, it might not even stop at your bus stop, even though you've been waiting a long time for it to even arrive. This needs to be fixed and 25 minutes is too long to wait for one small congested bus that's not reliable.
Lastly, the route the 324 goes has many schools, colleges, primary schools, and pre-schools near the area of Stanmore and probably others. It gets packed and students and other people need to get home but can't do that efficiently and it's not fair that students have to wait a ridiculous amount of time for 1 small bus to arrive. Also, from my experience of traveling there and back only relying on the 324 to get to college home, it is very busy on the bus by the time its rush hour and everyone needs to get home, so its always packed and too busy to get on but you need to get home so you have no choice but to get on the 324.
In conclusion,
The 324 must have more regular buses and should have double-decker buses not just limited to single-decked buses. It needs to come quicker and be more efficient and just be better in general.
Mood board of the new slogan -ideas:
Initial slogan work experience ideas planning i came up with on my own: Hendon a community who cares, Hendon the best borough in Brent. , Hendon we are one , Hendon modern and exiting, Hendon full of diversity and your top borough in London! , Hendon together we can be united as one , Hendon future, past and now, Hendon electrically buzzing with community pride.
Hendon evolving and remembering before now and together-not a good slogan
Hendon past future present diversity we are together as one!-not a good slogan
you can depend on, Hendon-good slogan
Hendon isn't a borough. Hendon we are one-very good slogan and Hendon together as a one-very good slogan
when creating a slogan for my hometown, anything that rhymes with Hendon, like one, or depend on is very catchy.
I did a bit of extra searching and i found a free slogan maker generator on Google and wrote Hendon on the search bar and it generated lots of different apppealing catchy slogans for Hendon i could use in my final product.
I chose the slogans from that generator that stuck out to me and that i can use that are realistic and appealing to my hometown's community.
See the Hendon, feel the shine
Nobody does it like Hendon
Hendonized!
Hendon, simply the best!
Experimentation stage:02.11.23/09.11.23
Colour scheme:
I am going to attempt to experiment with the color scheme of these basic colors in this picture that i took from my hometown area into something more vibrant and exciting to liven up the streets of Hendon and make it a place everyone is jealous of and wants to live in because it looks so apppealing to the public eye. I am going to attempt to do this on Adobe Illustrator, as i am more confident using that instead of Photoshop, which I'm not very good at using.
I used adobe illustrator to experiment with how the buildings in Hendon could look with the new colour scheme i have chosen and i think that it gives the street life and living things up in the area of Hendon making it look more attractive and place where people would love to live and experience viewing everyday. The colours are calm and has a fascinating overall appearance from the original dull muted out colours to the new bright and coordinated colour scheme which makes the Hendon area and house in it feel alive again and place someone would for sure come to live in. The tools i used to make this was the pen tool , the eyedropper tool, the opacity , making it multiply the colour over the buildings and the selection tool. I think that i will keep these colours but make the pink slightly darker and the yellow more of a pastel yellow colour. I actually might make all the houses a pastel light and calming and not too crazy version of the colours i have already selected as my hometowns new and improved colour scheme.
logo:
I have decided to draw my logo on a creative pen tablet and experiment and draw my logo digitally and replicate my sketch onto digital, so i then have the option to put in all the colors i want and photoshop my graphic drawing of the logo if i need to after, for my final product of the redesign of the logo of my hometown. I will draw from the pen tablet directly into adobe Illustrator to create my logo digitally. I used the page layout letter to make it landscape, not A4 portrait. I used free hand shape to make the outline diamond of my logo design. I made a practise diamond outline shape at first, to experiment with the size of the boarder and how big the space inside the logo should be to go around the logo . My first attempt make a diamond boarder was un successful because it wasn't wide enough or strait and it came out to small and looked messy. When i attempted to draw it a second time, it worked out the way i wanted it to look and came out neater, so i kept it and immediately from there, i didn't waste any time and i started drawing the main design digitally inside the logo, which came out how i wanted it to be on the most part but it can still be improved, this is just me experimenting how the logo can look digitally.
I will most likely draw my logo for my final design, as i liked the way it came out and it feels more special to me drawing it by hand digitally, so that the Hendon community can see it and feel some sort of (big or small) hope like change can happen. I hope that my drawing of the logo a becomes source of great communication and helps spread a positive message that Hendon is a nice community and a great place to live, where we can evolve, alter and change our future and make 'Hendon, together as one', as my slogan i have chosen to go with implies. It is what i intend to do to make my hometown the leading borough in Brent not as a competition but in terms of influencing other parts of Brent to make change and be the best they can . I want my hometown Hendon to set an example and model the way things should be improved, which leads to receiving the communities trust and respect in Hendon. Then, from their we can start to become the first to make changes , in transport, slogans , logos and overall building colour scheme appeal and make Hendon a better place!
I will probably end up changing the logo later and editing it a bit more later on, but for now, this is my digitally and graphically drawn logo design for my hometown, Hendon. Update: i added a gradient and for my final logo design i will cut the sides to get the coloured gradient background of yellow, green and red and orange into just the logo's diamond shape. I drew the logo completely by hand using the mouse and i just added a coloured background gradient to the logo to make it stand out for Hendon. I neatened a few rough edges and i think it looks very unique and appealing and the background colours on my logo relate to my redesign colour scheme i am following for the overall redesign of my hometown. The logo is following the new colour scheme i have created for my hometown, except for a few minor changes like green instead of blue because the green represents the trees and environment of the seasons that occurs in Hendon , showing a sense of a new beginning and growth for Hendon to become the best it can be with my new adjustments for my hometown to make it a safer and better place for people to explore and live in. The colourful bird represents the new exciting and diverse changes i want to input into Hendon, and the blackbird represents the old and historic parts of Hendon that i want to still include in parts o my designs because i think that its important to have a change, and remodel things fresh and new, but its also important to remember the history behind what we have today from all the historic elements of Hendon that led up to the Hendon community and infrastructure and transport we have now. As you can see i put a small detail of a p coming out of the birds head , p stands for remembering the past of Hendon and f stands for the now and evolving future of Hendon.
Slogan:
After experimenting with many slogan concepts, my top 2 favourite slogans that i want to use are:
Hendon, together as one!
Hendonized!
The reason why i like Hendonized! is because it sounds exiting and full of adventure and makes Hendon sound like a place you would want to visit. Hendon, together as one! , is a nice slogan because it sounds welcoming and not to flashy and makes you want to be apart of that hometown because of how united and nice Hendon initially seems like, just based on their slogan.
Transport:
For my experimentation, i have narrowed down my new transport ideas for Hendon into 2 clear ways of changing transport in Hendon. For my final transport of this work experience, i will pick my favourite idea out of these two and go into lots of detail about the 1 final idea i went with for my final decision to change the transport in Hendon to improve it and make it better for the future of my hometowns community. I will probably go with idea 2 for my final transport design.
Idea 1: To create more ecologically friendly transport from existing ways of transportation of buses that run on diesel in Hendon to make all buses, double decker's, single and shuttle buses to run on electric power (because its my main focus and hometown, then the rest of London) like the examples in the image below showing my vision of how i want all buses to be like this in the future, electric powered to help improve Londoner's health and reduce carbon emissions in the air from all already existing problematic ways of travel in Hendon that cause ecological issues.
(I took these images below are they are all my own original images of electric buses i have noticed around my area, mostly double-decker buses, not many single decked buses that are electric and that needs to change and the number of electric buses in London should be consistent. )
(These images below are from 3d google street view maps and not taken by me.) I've noticed that Hendon does have a couple of single electric charging places that are used by many people who need it but it would be nice to have a whole station of electric car charging stations to encourage more people to switch from diesel cars to electric cars, which is better for the future of Hendon's ecological environment, but it can be expensive to get an electric car so that is also another reason why people are reluctant to make the switch to petrol or diesel to a fully electric car.
Final
Colour scheme:
I have chosen these colours varying from blue to yellow to create a homely feel to my hometowns new colour scheme design that's welcoming and attractive and is long lasting colours that wont fade away so quickly and give the community of Hendon what they want and give Hendon life and make Hendon 'together as one' as my slogan states. I have gone with light tones of calming colours that make Hendon not to showy but at the same time attractive and a place where people want to live in, long term. I also changed the colour of the street lamps because originally they were a faded out olive army green sort of colour but now I've repainted it and made it a cool fresh and modern ocean blue colour , which looks more attractive and represents confidence and loyalty. There is no point changing the colour scheme of the pavement because it is always walked on and will not maintain the new colour, so it might as well stay brown as it will get dirty anyway. I have changed the colour scheme of the houses and street lamps posts and the roads to a darker grey with newly painted white lines on the road. I will leave the pavement the same colour . Although the roads could use with a new repainting of the main grey colour and the yellow stripes along the road to keep it looking clear for people to see not faded colours but bright and noticeable ones to keep the roads fresh and relevant for the public in my hometown.
Logo:
My logo is recognisable for Hendon because it says Hendon clearly on the top of the logo and even if not everyone who sees it knows the deep meaning behind it it still looks fun and creative and something new and vibrant for Hendon because there was no previous official logo for Hendon so this is at least something to show that Hendon is special and worth visiting or even living in. I want my logo to make Hendon stronger community and a better place to live in and aim to try and make Hendon be 'together as one' in unity and a supportive place with a fantastic community. I want my logo i have designed for Hendon to capture celebrating the past , present, and the future community evolving in Hendon in a Strong relationship existing between people in the community and People coming together to work toward shared causes. I want People trust one another and People to trust in and feel represented by institutions, from my logo.
Slogan:
My final choice for my hometowns slogan design is 'Hendon, together as one!'
Hendon, together as one! , is a nice slogan because it sounds welcoming and not to flashy and makes you want to be apart of that hometown because of how united and nice Hendon initially seems like, just based on their slogan. Also, saying 'together as one' is like saying how we are merging as a community in the act of joining together as one and making Hendon a stronger more vibrant place, who works together to build a strong community bond and feeling, with empathy, culture and participation of getting involved full of diversity and passion to make Hendon the best place it can be and become for people to live.
Hendon is a part of Sunderland with a proud history. Once the economic heart of this young city – in its past a hub of industry, where ships were built, glass was made and coal was mined – in decades gone by, Hendon bustled with hardworking communities made up of workers employed in heavy industry. While not rich, the people were ‘Mackem’ through and through – close-knit, dedicated workers, who forged the values that still define Sunderland today. However, economic change across the UK and particularly the North East had a massive impact on Hendon and Sunderland’s East End, with the city stripped of its industry, leaving communities like Hendon behind.
In recent decades, Hendon had the unwelcome badge of being one of the most rundown and deprived areas in England. Locals were existing, not living. Life was tough. But the embers of the pride and determination that defined this spirited community still glowed. Local residents were sick of the cycle. Poor quality housing and a large, badly-managed private rented sector led to unvetted tenants moving into the area driving anti-social behaviour and the intimidation of local people. Add this to the lack of support for families facing social and financial difficulties, and neighbourhoods were falling into decline. Hendon was falling deeper into deprivation. A small group of residents were determined to stop the cycle; build a better, stronger, healthier community and importantly put this power into the hands of local people to drive the vision.
Above is the slogan in a banner format, made in canva and i made sure to use a background colour on the banner that is one of my new redesign colours for my hometown. I chose to make the type on the banner aa white font so that it would be legible to rea d on the blue background. I added my hometowns newly redesigned logo as a part of the slogans banner to show the way i want people to see Hendon in a way of past, present and future with an endearing colour scheme which represents my new redesign colours i imputed for the new and improved Hendon. I want it to show we are collectively together and have a feeling of belonging, of togetherness. It's everyone's responsibility to do there part and make Hendon a friendly united environment, so I wanted to create some new redesigns to improve my hometown and and make a logo, slogan and new colour scheme and transport that all link together to make something that brings it all together to make Hendon the best place it can be with lots of new improvements that i have thought of and created for this pantone brief that will guaranteed make Hendon a better place for the locals but also for anyone else interested in becoming a part of the Hendon community of people.
Transport:
For my final new improvement of transport design for Hendon i have decided to use Idea 2 : make more electrical charging ports for electric cars and vehicles to encourage the Hendon area to switch from petrol and diesel-run cars to all-electric cars/vehicles.
An electric vehicle (EV) is one that uses an electric motor for drive, powered by a battery and typically able to be recharged by plugging it in to an external power source. Electric car chargers come in different charging speeds, but fast and rapid electric car chargers are the most common types of free public charging points. Due to the higher cost, it's unlikely that you will find ultra-rapid EV chargers that offer free EV(electrical vehicle ) charging. Public electric car charging stations provide a convenient way for EV owners to charge their vehicles on the go. Despite the potential costs, public charging stations encourage EV adoption, reduce range anxiety, promote sustainability, and create additional revenue opportunities for businesses. More recently, many boroughs are receiving more requests for charge points from residents and businesses who want to invest in EVs but do not have suitable. The UK has a large number of public EV charging networks – both national and regional. Most public networks offer access via an app and/or RFID card, with an increasing number now available on Zap-Pay. Contactless bank card access is common on rapid chargers. Charge points tend to be similar in operation from network to network, but access requirements and costs can vary. Some require an RFID card to use them, others an app, while an increasing number offer contactless card payment. Most networks need/allow a user to register details beforehand.
An electric car charging point, located in my local area is at the Address:240 240 Hendon Way Hendon Way, Hendon Central Brent Cross, Greater London, NW4 3NH. This electric car charging point is located at 240 Hendon Way, Hendon Central, Brent Cross, NW4 3NH and it has 1 devices. This charging point is part of the bp pulse charging network. The best way to find out more information about the 240 Hendon Way, Hendon Central charge point including seeing live status data, is to download the app or view on the web map, which is what most people do now anyway so the best way going forward for Hendon is more electric charging stations and an effect app to help you charge your car up with no problems and quickly. Hopefully this will encourage people travelling for transport in a diesel and petrol to switch to electric cars which is better in the long term future for Hendon, but the problem is not everyone can afford the switch, which is factor that needs to be considered.
EV charging statistics 2023:
The UK’s electric vehicle (EV) charging infrastructure is continually growing and changing shape to meet the needs of EV drivers. At the end of November 2023, there were 53,029 electric vehicle charging points across the UK, across 30,853 charging locations. This represents a 46% increase in the total number of charging devices since November 2022.
These figures show how many electric charging points in the UK there are that are part of the country’s public EV charging infrastructure. However, they do not include the many charge points installed at home or at workplace locations, which are estimated to be more than 680,000. Some of these EV charging points are available to the public in some form via community or visitor charging. As the chart reveals, the past few years have seen a significant increase in the number of public EV charge points in the UK. Since November 2022 over 16,600 charge points were added to the UK network, a growth of 46%.
The chart above also breaks down the number of charging devices by speed or power rating over the past five years. The four speeds or power ratings that are tracked are defined as slow (3-6kW), fast (7-22kW), rapid (25-99kW) and ultra-rapid (100kW+).
The charging network is made up of different types of charge points for different use cases, from high speed en-route chargers and charging hubs to destination chargers and on-street provision.
This graph focuses on the number of charging devices, rather than the capacity to deliver electricity. This masks the fact that devices with different power rating provide a significant difference in capacity. For instance, while rapid and ultra-rapid chargers only make up around 20% of total devices, they account for around 60% of the total capacity.
Which areas have the most charge points across the UK?
The geographical area that has the most EV charging points is Greater London with 18,396, followed by the South East with 6,137 and Scotland with 4,495. Again, this aggregates all the different types of charge devices, so caution should be used when making comparisons.
The government's new Public Charge Point Regulations are aligning the public charging industry around new power rating bandings. The chart below shows the number of devices in the UK split by these new bandings.
Home EV charging is often the most convenient and cost-effective way to recharge an EV, but off-street parking isn’t available to all. On-street residential EV charging for example for my hometown Hendon, offers a solution to those wanting to run an electric car, but park overnight on-street. Costs vary greatly for public EV charging, depending on how much charge is required, the cost of electricity for each network, and what type of public charge point is used. Some will cost nothing to use, while rapid charging will typically be priced higher than fast charging, due to convenience and higher charge point installation costs. Many pure EV models are not currently charged Vehicle Excise Duty (VED). However, a new pure-EV costing more than £40,000 will be subject to the £335 Premium Rate for years 2-6. First year rates are usually zero, and BIK rates are much lower than petrol or diesel models.
A journey in an electric vehicle costs, in the UK typically ‘less than in a petrol or diesel car’ as fuel costs for a petrol or diesel car are usually in the range 10-15 p/mile, and only 3-4 p/mile for a home-charged pure-EV. Because of the variety of models available, each will have different costs per trip, depending on where it is charged, and how efficient the EV is compared to other electric models.
Electric vehicles are zero-emission at point of use. However, emissions are produced during the generation of electricity – the amount depending on the method of generation. Therefore, the emissions need to be considered on a life cycle basis so as to include power station emissions. For climate change gases (such as CO2), electric cars charged using average UK ‘mains’ electricity show a significant reduction in emissions – the figures suggest a reduction of around 40% compared to an average small petrol car. This is improving all the time too, as the UK’s electricity mix is increasingly made up of a greater ratio of renewable energy.
Driving an electric car certainly feels different the first time around. Most notably an electric car is almost silent, with noise from the motor only noticeable at speed, and traditional wind and tyre noise created. Other than that, EVs drive in a similar way to a conventional cars with an automatic transmission, and are very easy to drive. But better than an automatic, they have lots of ‘torque’ from a standing start, which means that they are very responsive with even standard EV models having quick acceleration.
Moving to an electric vehicle- Electric vehicles do not produce exhaust emissions. Transitioning to an electric vehicle is therefore a good was way of reducing your carbon footprint and improving air quality. As we transition to a low carbon society, electric vehicles are becoming a key transport mode alongside cycling, walking and public transport modes. Benefits of electric vehicles: the vehicle is exempt from the Ultra-Low Emission Zone (ULEZ) and congestion charge, you don't pay Vehicle Excise Duty and you may have reduced permit prices.
Costs- Due to the anticipated increase in energy pricing, charge rate is constantly under review. This is to provide a competitive rate to residents while covering the expected increased costs to the council. The cost of charging your electric vehicle ranges across the borough and is constantly under review to remain competitive and provide value for money to users. There are no extra fees when using a Barnet charge point and you will not be charged for the use of Barnet car parks while plugged in and charging.
Future rollout- As the London borough of Barnet's government and council for Hendon and other boroughs continue to expand the network of electric vehicle charge points across Barnet, they are exploring potential new sites and take into account existing resident demand and charge point use as a key factor during the site identification process.
A good idea and and one way of getting more electric vehicle charging points in Hendon is to email EVCharging@Barnet.gov.uk your name, street name, postcode, contact email, confirm you currently own an electric vehicle, confirm that you have no option but to park your vehicle on the street near your property and finally confirmation that if they provide an on-street charge point near your property, you would make use of it -to help them build a picture of existing demand of where you would like more of these in the Hendon area. They say that there gathering requests to inform future delivery; however, there are several other factors which determine site feasibility for an on-street charge point. Therefore, they won't be able to guarantee that a charge point will be installed close to your address (Hendon), due to technical restraints or lack of funding. Requests will therefore be looked at collectively and used to assess demand.
It is a good start in trying to make it happen to rollout more electric charging points to encourage the switch and make people get interested by it then make them invest in an electric car or vehicle, then leading to a better more sustainable transport run by electric rather than diesel or petrol in the future. Electric cars emit less greenhouse gases over their lifetime than conventional engine cars, making EVs better for the environment. This is even when you consider the energy needed to manufacture and power them. Whilst EVs are better, they won't be fully green until they can run on 100% renewable energy.
If you own an electric car/vehicle and you live in Hendon, Chargemap can find you the nearest 248–252 Hendon Way charging stations for your electric vehicle. A useful review that someone gave about my local electric charging points community of electric cars drivers says 'Chargemap and its wonderful community saved more than once from running out of fuel'! - Sébastien. These charging points in Hendon way have easy finding charging stations with web and mobile applications and registration that are easy to use as well, but my redesign would be to have more charging points for vehicles in Hendon to encourage people travelling for transport in a diesel and petrol vehicle to switch to electric cars which is better in the long term future for Hendon.
I made my final transport redesign on Adobe Illustrator of my hometown's new and improved transport and wrote about above, not just changing the colours of the charging point, but also research into how many we need in Hendon for a more sustainable future from switching to diesel/patrol to only electric vehicles in Hendon. Above i created an electric charging station for electrical vehicles to match the new color scheme of my hometown and was redesigned to fit the theme and be consistent. I mostly sketched this all from the mouse and laid it on top of the original picture, then removed it to show just my drawing of the redesign. It is a much more appealing visual of how the charging point looks the squares in pale blue in the background are windows the squares around the charging station are the bricks from the pavement and the grey area on top of the final design is part of a house around that area of Hendon. The tools I used to make this were a paintbrush, selection, text, eyedropper, rectangle, pen, eraser, and 3 layers, one for the background color, one for the background sketch, and one for the main redesign of transport of the electric charging point station.
Evaluation:
Evaluate all designs:
For my my final slogan i have chosen it because its rhymes, so its catchy and its short so its easy to remember and it also emphasizes how Hendon is united as a community and is united and an evolving safe place to be. My slogan design on the banner is simple but effective with bold and eye-catching type with my logo besides it emphasizing the message i am try to put across through my slogan and banner.
For my final transport, i have chosen it because having many charging points for electric cars is good for the future of Hendon ecologically and will make the future of Hendon more sustainable. For my other part of the redesign, i changed the colours of the charging stations on the streets in Hendon (sticking to the new colour scheme for Hendon that i created to stay consistent) to look more vibrant and appealing and that might encourage more people to use it and switch their mode of transport from diesel/ petrol vehicles to fully electric vehicles.
For my final colour scheme, i have chosen to use the pastel and inviting colours of pink ,a few shades of purple, blue, yellow it because all those colours go nicely with each other and is a contrast to the old colour scheme which was brown, black, and worn out old reds. I chose these colours because they represent: purple: royalty and luxury, pink: hope, caring and love, blue; calmness and responsibility, refreshing togetherness , friendly, strong and reliable, yellow: joy, happiness, optimism, hope, imagination and friendship. This is all the things i want the new design of the colours of my hometown Hendon to represent now and in the future years to come and even build on those things inside those colors even more in coming years to keep the community of Hendon growing and make a better place to be in.
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| My final colour scheme for the whole redesign of my hometown, Hendon |
For my final logo, i have made/chosen it because it is unique and will instantly speak out in its design alone to the community of Hendon and i made it so that Hendon can have a proper logo , not just old RAF patches that isn't really a logo. When people see my logo i want them to feel inspired and full of admiration and passion for Hendon and know that its a great place to live in filled of an exiting past story to how its grown and led to now and become united and revolutionized with an amazing new redesign of the logo , the epitome of the heart of Hendon which conveys how we should see Hendon moving forward, as a community.
My opinions on new designs:
My opinion on the new designs that i created is that they are colour led with integrated graphic identity, with digital and physical applications, showing the key elements of my solution to make my hometown new and improved. I made lots of creative decisions such as a whole new colour scheme and figuring out how it would fit with Hendon's esthetic of alot of greenery, such as many trees and dull buildings, and my designs and new colour scheme are fresh and exiting to make Hendon a nicer place to be. The colours i chose are vital and they told me where to go and when to be wary of something. The colour i chose also evokes deep feelings and sincerest feelings towards Hendon. I think that it was a success and reimagining my hometown through a new colour scheme well because i turned Hendon's dull brown and faded red colours into diverse and modern colours that i want Hendon to represent in the present and for future years to come to represent. I successfully considered my hometown's character and did lots of successful research and planning and i planned my time out accordingly and managed to finish all my work experience pantone brief work on time with no problem going over the deadline, since we had 3 months to do this and it was definitely doable if i committed finishing it all in the time i had, which i did and im proud of myself for doing. What went well doing this work experience was that i chose colours that permeate people's lives to effect positive change and i considered and reflected on my hometown's past and emulated into my work and incorporated it as well, remembering Hendons past, and present and future and celebrating and embracing it through my new redesigns. I did some good experimentation with my designs and integrated an identity that celebrates past, future and present and with a welcoming identity of being a strong community. i think took the core elements of identity design but i could have done more brand applications in my designs. I did thorough field research and i really understood what colour means to my hometown at the moment to then seeing how i can change or improve that in my own way that is still suitable for Hendon.
What wasn't going well was that i could have considered my hometown's character more in-depth because if i did that more thoroughly, it would have elevated my designs to become professional quality. The positive effects of colour are Bright, warm colors (reds, oranges, yellows) stimulate energy and happiness while cool, subdued colors (blues, greens, purples) are soothing and calming. Bright, warm colors are best in rooms for entertaining like dining rooms or kitchens, while cool colors work best in relaxing spaces like bedrooms or even bathrooms. I heavily considered these facts when choosing the colors of my Pantone brief and you can see that through all my stages of the work in this work experience brief. I created an environment design for my hometown that reflects moving forward and a positive future for Hendon, with a new and improved color scheme, transport, logo and slogan that represent the now of Hendon, while also celebrating what helped lead Hendon to point its at now and my designs will help Hendon even further to grow and evolve into a safe and enjoyable and visually apppealing environment be visit and live in a and become apart of the Hendon community. If i were to do it all over again, the things i would do differently are using different software to create my new redesigns and be more confident using them, which would lead to better digital designs and outcomes from my work.
Final peer feedback from others on opinions on my new designs:
I have created a survey on Google Forms with 6 questions and i hope to get a few answers and honest feedback and opinions from other people, other than myself on my new designs. Here is a link to my survey below: https://forms.office.com/Pages/ResponsePage.aspx?id=ei5c3LESBkarAaNbLPJwsgmohs99K6ZHlNC5hJkM869UNVJRUkVSREFDOEJLQ0tSWVc5RVNORVJKUC4u
When i get some responses, i will put them below.
Here are the responses below that i received from my survey on opinions on my new designs:
So far I have received 8 responses and i have screenshotted them below:
Based on the feedback that I received overall, I am really happy with the amount of feedback i got and even though it was mixed responses the majority are positive. I and others think that my designs have made Hendon a better place and i that was my goal and the main purpose of this work experience brief, I'm really happy with the responses because they are detailed and most importantly truthful.
It is important to see what others think about the work i did and not just my opinion so that it can help me evaluate the impact my redesigns have in the Hendon community to improve it and how satisfied people are with my designs to make Hendon a greater place. The questions i asked on my survey were enough to get impactful and mostly overall detailed feedback about different viewpoints on all my redesigns for Hendon after the improvements that i created.
My own work experience doing my first small job related to the creative media course in creating and editing: videos, pictures, an introduction, an outro, and a credits page into one slideshow with transitions and photography: (All completed during the December break in 2023)
On Saturday 06th of January, I attended and completed my first small job as an event photographer for someone's birthday and bar mitzvah. I also made the lady I did the job for, two slideshows which took 5-6 days to create. I got paid 10 an hour to take photos for the special event and got paid 10 pounds to make both the slideshows. This was a one-time job from a family friend and it was a good experience for my first ever small job I'm proud of the results and next time i can make sure that my camera stays in focus and I don't get distracted about what happening around me when taking photos. The party was around 3 hours long and I got paid 10 pounds an hour so I got 30 pounds for the photography job and 15 pounds for the slideshow. I took the best photos I could with the instructions hse gave me and the atmosphere of the venue at a trampling park. I took all the photos freehand with no tripod. I did not end up editing any photos or videos since i didn't have time to do so as i wanted to give her the photos as soon as possible to be professional like it's a real job I could have full time as an events photographer in the future.
To create the first slideshow, I found a copyright-free recording of the Netflix intro and then edited it on Canva, I also used presets to add the transitions between each slide. I also used an online font generator to find an interesting font to use. I started adding all the images on Vimeo but then decided to switch to Canva since it had more options for transitions, cropping, no watermark, and just a cleaner look in general. The first slideshow shows him growing up and core memories, video messages, and an outro and intro. For the second one I made, a simpler slideshow and she wanted to play it on 2 screens, one screen for each slideshow, at the jump in the venue, I used Canva again and added a poster she gave me of the birthday boy not made by me and I was not able to loop it so I decided to make a long chain of 100 of them on canva then added the transition to each slide called circle wipe, to give an effect of an ongoing loop. The circle wipe transition works really well because of the circle shape of the poster.
Above are the images i took and below are the links to the slideshows that i created:
slideshow 2.mp4
I also took a few videos and speeches and recorded it all on my camera of his friends and family. Once i have sent Aden's mum the photos, she will write me a reference and i will put it below
once i have received it.
I put all the photos that were good and clear of what I took at the party/bar mitzvah on a USB stick for Aden's mum to keep the pictures and memories of that special night for her and her family to look back on and see. There were in total 330 pictures of the 529 images that were suitable (332 including the 2 slideshows that I made) to send her the others were blurry and unprofessional. She collected the USB on 17/01.24 from where I live, then the next morning on 18/01/24 she sent me the reference and she was really generous with her feedback! Her feedback is appreciated on the slideshows I made and the photos I took. I got paid 45 pounds and I hope to get more opportunities like this in the future for a small job/work experience. This experience has given me more confidence in my abilities and for my future in photography and my editing skills and I hope to improve the more I keep practicing doing these small jobs and work experience.
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